Consider writing about:
How law firms can increase their webinars’ appeal and effectiveness. Among the points to consider examining: how to determine a high-value topic; how best to promote an upcoming webinar; how to determine a suitable length, format, platform, forum, and other details; whether to provide an accompanying transcript (plus: transcript tools to use or avoid); tips on repurposing material for, or from, a webinar; how to know whether to make a webinar into a series; effective methods of following up with attendees after a webinar; other ways to maximize a webinar’s impact or to leverage a completed webinar for additional purposes.